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Interflora's SEO activity resulted in a penalty from Google and saw their rankings 'wilt', but what does this mean for the future of advertorial?
Google announced last week that’s it is changing its approach to paid search campaigns, from now on all new campaigns are to be created as Adwords Enhanced Campaigns.
Google are integrating more varied types of content into their SERP’s, So just why are videos such valuable tools to search engine rankings?
With more and more sites being penalised by Penguin and Panda updates, now is the perfect time for new businesses to create a website, which is ‘animal’ friendly from the word go!
With so many users on tablet devices, our 5 tips on how to keep your site tablet search friendly can help optimise your search marketing strategy
Content marketing has become an incredibly important tactic for SEO over the past few years. Check our latest article on Top Tactics to look out for in 2013
Increase your Organic visibility with our 7 SEO tips covering everything from Keyword Research, competitor analysis to creating engaging content
There are many pros and cons for working with a PPC Agency or taking it in-house. Read our list for further guidance on this...